Synup Blog

Category - Local SEO

3 Ways to Generate B2B Leads Using Content Marketing

3 Ways to Generate B2B Leads Using Content Marketing

Generating leads starts with building a rapport. Meeting people face-to-face is undeniably better when it comes to starting conversations and nurturing relationships. But for this to work, you need to be amongst the right people. If you’re a...

How to Use Barnacle SEO to Rank Higher on SERPs

You’d agree with me if I told you that SMBs don’t have it easy when it comes to ranking higher on search engine results pages (SERPs) in the initial stages of building a solid online presence. Given the competitive nature of the industry...

Manual vs Automatic Citation Submission

Manual vs Automatic Citation Submission

Building citations is a crucial task for businesses that want a solid online presence. You have a chance of ranking better on search engines with a strategized citation submission plan. According to a research done by Moz, citations happen to be one...

a year in review

2016 – A Year of Google Updates and Local SEO in Review

It’s amazing how when we look back every year, so much has changed. In 2016, we saw Google algorithm becoming more sophisticated and smarter and the refinement of local SEO. No other industry would have gone through so many fluctuations. This year...

SEO Tools You Should be Using in 2017 (as revealed by experts!)

Its time to bid adieu to 2016 and the old-school, time-consuming SEO practices! A while back, we interviewed 85 digital marketing experts who have run several successful SEO campaigns to learn their secret sauce.  Here are some of the things we...

AMP pages and mobile search

Is AMP the Future of Mobile Search?

On May 2015, a statement from Google paved the path for a new world of marketing. Google basically confirmed that more Google searches take place on mobile devices in 10 countries including Japan and America. So, if you want your potential customers...

local citations audit

Clean up your Local Citations in 6 Easy Steps

“A lot of little things add up to make a huge difference” – this saying applies to life and also to your business’s online presence! Citations are one of those small things that makes a huge difference when it comes to your business’s...

duplicate windows wooden

How To Claim Your Google+ Listings & Merge Duplicates

Duplicate business pages on Google+ can become a big hairy mess. With over 60% of web searches being driven by Google, it’s hard to ignore duplicate data that may be present about a business on their local index. So, how does one go about...

Impact of Inbound Marketing On Local Businesses

Let’s get one thing straight first, Inbound Marketing is very different to traditional marketing. Local businesses often think they don’t have the sort of budgets required for a marketing campaign and there’s a reason for this. Traditional outbound...